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Mining and Tunnelling Contractor

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Requirement

A specialist Mining and Tunnelling contractor required an end-to-end recruitment solution to establish their operations in Castro Verde, Portugal. This was their first project in the region which involved the reopening of an old copper and zinc mine in a remote area of Beja, 220km SE from Lisbon.

Client
Specialist Mining & Tunnelling Contractor
Sector
Mining & Infrastructure
Locations
Castro Verde, Beja (Portugal)
Hiring Timeline
96 Hires / 6 Months
Mining recruitment challenge

Challenge

The client faced significant challenges in Portugal: no local presence, a limited understanding of the market, and a tight 6-month deadline to hire 96 skilled resources under strict local and EU employment laws, requiring all to be hired as full-time employees without an established local entity.

Additionally, the client lacked Portuguese-speaking staff, the brand was unknown locally, and the closure of the original mine years prior meant the labor pool had migrated. With little media coverage of the reopening, local awareness was low, leading the client to seek assistance from TRS.

Solution

Approach
TRS Workforce Solutions rapidly implemented a Project RPO to meet tight client deadlines, leveraging London and Madrid teams for on-the-ground support.
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Implementation

Governance Board & Workshops
A governance board was established, followed by workshops to define the strategy for hiring 96 personnel within 6 months.
Candidate Attraction & Microsite
A dedicated project microsite was launched as the hub for a comprehensive marketing campaign targeting local talent.
Online and Digital Sourcing
A targeted digital campaign (Facebook, LinkedIn) focused on a 50km radius, driving attendance to open days in Lisbon, Beja and Faro.
Offline Strategy & Open Days
Face-to-face open days were held to showcase the client's Employee Value Proposition and build personal connections with the local labour market.

Outcome

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High-Volume Sourcing & Immediate Offers
This was a hugely successful project where TRS were able to provide an impressive flow of high-volume, high-quality traffic of potential job seekers from the local area. We experienced a surprisingly high conversion rate and the client was able to extend employment offers on the spot.
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Deadline Delivery & Future Expansions
The client achieved all hiring objectives within the contracted timeframe and successfully mobilised the required workforce for the project.
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Sector Recognition & Secondary Wins
The campaign increased visibility within the Portuguese mining sector and resulted in TRS being approached by another mining operation seeking recruitment support.